The Giving Bee

The Giving Bee is a non-profit that sold locally-sourced honey to help fund pop-up pantries during the height of COVID-19.

My role with The Giving Bee was collaboratively working with the founder as to help build a brand identity on social media. This project involved establishing the overall branding design through a style guide, utilizing mixed medias such as graphic design and photography, creating social campaigns, and teaming up with Temple University’s Diamond Edge Communication, a student let agency, along the way.

Since May of 2020, creating content for The Giving Bee has been a fantastic success between my work being featured in Philly Mag Events Instagram story takeover which helped the non-profit reach their goal in fundraising towards their pop-up pantries.

Color Palette

Illustrated Bees used for Social Media & Web images

Instagram post for collecting mask donations

Instagram post promoting website launch